Shorts can be a great way for new subscribers to discover your content.

## Shorts can be a great way for new subscribers to discover your content. Some creators got their start with short clips and later made longer videos. Others stayed with one-minute videos. With a Shorts feed that works like a recommendation page, new people can find the channel without already subscribing. ### The portrait-style clips are a maximum of 60 seconds. - One clear idea. - A face or a result in the first second. - A reason to open the channel after the clip. What you can try now: [Write the opener of the Short](/tools/youtube/shorts-hook-generator). --- ## The more you engage with your audience, the more they'll engage with you. Talking to viewers and responding to their feedback is key to growing your channel. A Short that sends people to a channel with no answer in the comments wastes the visit. ### Respond to the comments on the Short the same day. - A reply. - A heart on the comment. - A next Short that continues the same question. What you can try now: [Write the reply you will leave under the Short](/tools/youtube/comment-generator).

Next steps

• Sub4Sub on YouTube